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Speedvision network is a voice for a lifestyle of individual freedom and embodied a cultural bond that is uniquely American. They needed to form these qualities together into a strong brand while overcoming obstacles such as low viewer awareness, and low carrier interest. We developed a brand manual, television spots, print advertising and marketing communications that articulated the emotional value of the brand to both viewers and cable operators.

Brand positioning | Development
TV/Print advertising
Direct marketing
Print sales material
Trade show

Play Video
Play Video
Play Video about Speed TV promo video overlay
Speedvision network consumer/trade print ads
Speedvision network consumer/trade print ad
Image of woman laying across a hot rot in the Bonneville Salt Flats
Speedvision Calendar
Speedvision Network promotional calendar
Croppeed image of GTO
Speedvision Network media kit