Paesana produces and packages gourmet pasta sauces, organic products and condiments. In order to increase shelf appeal, distribution and sales, we overhauled their packaging, website, advertising, and marketing materials with a brighter look and imagery that conveyed the superior quality of their all-natural products. The result was a 200% increase in distribution and higher consumer awareness and sales.
Positioning Brand story Package design Photography Copywriting
Website UX/UI Advertising Sales material Trade show graphics