It’s all about a relationship. The relationship between your customer and your brand.

Relationships: The chain of connections linking people to the brands they buy. Building those relationships and keeping them strong is the work of a perceptive partner, one that recognizes the aspirations of the consumer and the desirability of your brand, and communicates the values essential to each.

This is our philosophy. Forging links between you and your customers—and keeping them strong—is the mission that drives our creative solutions.

“Jowill is not only superbly talented but also extremely easy to work with. Everyone says that this is the best Annual Report the Park has ever done. And there is no way we could have done it without Jowill. I would use him again in a second.”

:: Harvey Cohen, New York State Chief Creative Officer, Empire State Development

What we do. And why it matters to you.

Woodman Creative produces groundbreaking creative solutions in partnership with our clients. Together, we craft an elegant brand message that has meaning and impact.

Our integrated approach connects brand strategy, identity, corporate communications, advertising and promotion, experiential graphics, packaging, books, and interactive media.

We use design to shape customer perception to ensure engagement and build an ongoing relationship with your customers.

Jowill Woodman is a talented, award-winning Creative Director and is very conceptual. He understands the balance between strategy and creativity and, as a result, develops work that is strategically sound, breaks through the clutter and resonates with the consumer. His creative helps his clients build their brands and grow their businesses. Jowill is the consummate professional…a pleasure to work with.

:: Bob Schmitt Strategic Marketing Director, Lucido + Company

Services

Brand Strategy
Brand Audit
Positioning
Brand Story
Brand Voice
Identity & Naming
Brand Guidelines

Brand Execution
Design
Logos
Packaging
Signage
Sales Materials
Websites
Video
Tradeshows
Copywriting
Swag

Digital
Website Design
User Interface Design
User Experience Design
Email marketing
Mobile and Tablet Creative
Online Annual Reports

Advertising
Campaign Strategy
Campaign Development
Out of Home
Print
TV
Direct Marketing
Promotion
Copywriting

“A pleasure to work with every time, Jowill Woodman is consistently creative and on deadline every time. Jowill is inventive when I’m short on ideas, and reliably follows through on specific direction–whatever the situation warrants. You won’t go wrong with Woodman Creative.”

::Susan Loredo, Promotion Director, Audubon

There’s a Woodman Behind Woodman Creative

Jowill Woodman racked up his skills, and hands-on expertise, while developing successful integrated campaigns for a wide, and diverse range of clients. As the founder and chief creative of Woodman Creative, he enjoys developing strong relationships with his clients, ensuring a creative process that’s not only effective, it’s also an enjoyable, positive experience for clients.

Woodman Creative is an evolution of Guarino Woodman, an integrated advertising agency in NYC. There, Jowill helped launch Speedvision Network, its re-branding campaign when the network was sold to FOX Sports, airing there as Speed Channel, AT&T, Foot Locker, Oxxford Clothes, Thirteen/WNET and Toshiba. Prior to running his own agency, Jowill was senior creative at Weiss Watson, the design arm of BBDO, creating advertising and collateral for Philip Morris, Claiborne, B.D. Baggies, and ATT&T, to name a few, and developed on-air animated graphics and collateral for at Thirteen/WNET.

In addition, Jowill has illustrated for The New York Times Op-Ed pages, on-air graphics and print promotional materials for Thirteen/WNET, Bantam Books’ “The Brain,” Macmillan’s “Nature,” numerous Scholastic book titles, and in advertisements for Molson Golden Ale and Citibank.

RECOGNITION

BMA ACE
CTAM Silver Mark Award
Print RDA
4 Graphic Design USA awards
14 Best of Long Island (BOLI) awards
PBS Promotion Award